Spirit stickers are a popular way for students, alumni, and fans to show their support for their K-12 school, university, or college. These stickers typically feature the school’s logo, mascot, or colors, and are often displayed on cars, laptops, water bottles, and other personal items. While they may seem like simple decals, spirit stickers play a crucial role in fostering a sense of pride and community among students and alumni — and there are tens of thousands of schools to sell them to.
Who Buys Spirit Stickers?
Spirit stickers are purchased by a wide range of individuals, including current students, alumni, faculty, staff, and fans of the university.
- Students often buy spirit stickers to decorate their everything from their favorite water bottles to their cars.
- Alumni may purchase them as a way to stay connected to their alma mater and show their support.
- Fans of the university, such as parents, friends, and community members, may also buy spirit stickers to support the school’s athletic teams or show solidarity with the university community.
There are more than 100,000 education institutions in the United States—from elementary schools to graduate and specialty schools and everything in-between. All of them are potential customers for spirit stickers!
Benefits for Schools and Colleges
Universities benefit from selling spirit stickers in several ways. First and foremost, spirit stickers are a source of revenue for the university. The sale of these stickers can help fund various programs and initiatives on campus, such as scholarships, student organizations, and campus events.
Additionally, spirit stickers help to promote school spirit and pride, which can have a positive impact on campus culture. When students, alumni, and fans proudly display their spirit stickers, it creates a sense of community and belonging that can enhance the overall university experience.
Perhaps most importantly, spirit stickers can serve as a form of marketing for colleges and universities, in particular. When individuals display their spirit stickers in public, they are effectively promoting the university to others. This can help raise awareness of the university and attract potential students, donors, and supporters.
Overall, spirit stickers are a simple yet powerful way for universities to engage with their community, boost school spirit, and generate revenue.
But don’t start trying to sell spirit stickers to schools in September. Schools generally have their purchasing for the upcoming school year completed by July, so if you are going to sell school stickers, it’s time to get started now!
Next time you are in a school account selling business forms or durable labels, don’t forget to ask about adding spirit stickers too!
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