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Labels

Lessons From Printing United Expo: Cross-Selling Is King!

From talking to booth visitors at Printing United Expo, one of the takeaways was the how many opportunities distributors are missing by not focusing on cross-selling into their existing accounts. Read on to see why this is so important to do.

By |2024-01-17T14:34:13+00:00January 2nd, 2024|Forms, Labels, Sales & Marketing Tips|Comments Off on Lessons From Printing United Expo: Cross-Selling Is King!

Take Advantage of WiseLink — Don’t Miss Out!

Wise Link is our online and mobile-enabled distributor support portal that puts you in control. Manage orders, warehousing, and distribution for your customers 24 hours a day, seven days a week—and do it from anywhere.

By |2024-01-17T14:34:48+00:00December 20th, 2023|Forms, Labels, Sales & Marketing Tips|Comments Off on Take Advantage of WiseLink — Don’t Miss Out!

Industrial Labels: Do You Know These Profitable Products?

Industrial labels are a highly profitable product category. They are repeatable. They offer recurring revenue. They are sticky, and more. But what exactly are industrial labels? How do they differ from prime labels that most distributors are familiar with?

By |2024-01-17T19:23:40+00:00November 9th, 2023|Durable Goods, Labels|Comments Off on Industrial Labels: Do You Know These Profitable Products?

Selling Labels into the Government Market

Are you selling labels into the government sector? If not, you’re missing a huge opportunity. Federal, state, and local governments collectively spend more than $1 billion on printing annually. This includes high-quality labels of all types.

By |2024-01-17T14:36:37+00:00October 26th, 2023|Government, Labels|Comments Off on Selling Labels into the Government Market

Selling Labels into the Educational Marketplace

For distributors, the education marketplace presents a treasure trove of untapped potential. From primary and secondary schools to colleges, universities, and specialty programs, the United States boasts a diverse landscape of over 100,000 educational institutions — and with so many departments, the need for labels is as diverse as it is seemingly endless.

By |2024-01-17T14:37:22+00:00September 25th, 2023|Education, Labels|Comments Off on Selling Labels into the Educational Marketplace

Selling UL Labels: Understanding the Gauntlet of UL Testing

UL labels are applied to a variety of products with electrical cords and are designed to ensure consumer confidence and safety. In this post, we look at some of the many types of tests that may be required in order to obtain a UL certification.

By |2024-05-12T00:46:20+00:00September 5th, 2023|Electrical, Labels, UL Labels|Comments Off on Selling UL Labels: Understanding the Gauntlet of UL Testing

Mastering the Art of First-Time Sales Calls: 8 Tips for Securing Meetings

Building successful partnerships starts with an effective first-time sales call. Here are eight proven tips to help you increase your ability to get through to decision-makers and set up meetings successfully.

By |2024-01-17T15:06:51+00:00August 25th, 2023|Forms, Labels, Sales & Marketing Tips|Comments Off on Mastering the Art of First-Time Sales Calls: 8 Tips for Securing Meetings

Warehouse Labeling: Solving the Barcode Label Problem

A regional distribution company had been using the same barcode inventory system for years. But when it moved to a new warehouse, the shelving was now three racks high rather than two racks high. The barcode scanners could no longer read the labels on the third rack. The customer's current supplier couldn't solve the problem, but we could.

By |2024-01-17T14:41:19+00:00August 12th, 2023|Case Studies, Labels, Manufacturing and Distribution|Comments Off on Warehouse Labeling: Solving the Barcode Label Problem

Are Electrical Labels and UL Labels Interchangeable?

If you are selling labels into accounts selling household and major appliances, consumer electronics, and any other type of electrical device, you know how important labels are. These labels identify the product, provide details of its specifications, and alert users to potential hazards. If you look on the Wise website, however, there are two types [...]

By |2023-08-26T13:52:32+00:00June 5th, 2023|Electrical, Labels, UL Labels|Comments Off on Are Electrical Labels and UL Labels Interchangeable?

Use ChatGPT to Make Cold Calls More Easily

You’re a great distributor who builds relationships and has a loyal clientele. What you aren’t is a writer. Writing cold call sales letters and emails just isn’t your thing, yet you know that if you could only get in the door, you could close the deal. Why not try an AI writing assistant like ChatGPT? [...]

By |2024-01-17T15:07:36+00:00May 25th, 2023|Forms, Labels, Sales & Marketing Tips|Comments Off on Use ChatGPT to Make Cold Calls More Easily
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